'Do your bit' by feeding Fin the Fish

Wednesday, 14 August 2019
Picture of the Fin the Fish sculpture and receptacle

Yorkshire Water, in partnership with Scarborough Borough Council and the University of Hull, today installed ‘Fin the Fish’ on Scarborough South Bay beach, a new sculpture and receptacle designed to take plastic off the beaches during the busy summer period.

Created to showcase that plastic pollution is damaging all marine organisms on a daily basis, Fin is one step towards reducing this volume and showing that however small your action is, everyone can help to reduce the plastics entering our oceans if they 'do their bit'.

By working in partnership with both Scarborough Borough Council and the University of Hull, Yorkshire Water aims to encourage visitors to the beach, to recycle their plastics whilst enjoying their day at the beach but doing so in a responsible way.

Cllr Janet Jefferson, Cabinet Member for Scarborough Borough Council said:

"We're really pleased to support this proactive initiative to help tackle the problems associated with plastic waste. We hope that it will not only be thought provoking, but also encourage everyone visiting Scarborough to play their part in keeping plastic off the beach and out of the sea."

The University of Hull works tirelessly to find solutions to some of the biggest environmental challenges facing the world today, from climate change to plastics, flooding to renewable energy and its team in Scarborough is already working in partnership to deliver two marine-related projects helping to raise awareness of the problems caused by plastic pollution in our seas and waterways.

Professor Dan Parsons, Director of the University's Energy and Environment Institute, said:

"The world has woken up to the critical issue of plastic pollution in our oceans, which is a growing challenge and is having devastating consequences for marine environments both globally and off our Yorkshire coastline.

Our scientists at the University of Hull are tackling these issues through our research and teaching but we all have a duty to do what we can to protect our fragile marine ecosystems. That’s why we’re delighted to support Yorkshire Water’s 'Do your bit' initiative. We hope that Fin the Fish will help visitors to Scarborough see this growing problem and prompt them to consider what they can do to reduce their own waste."

Built in Egton Bridge, by Godbold Blacksmiths Ltd and installed by KRC Engineering Service, Fin also showcases local talent in North Yorkshire by being designed and built in our wonderful part of the world.

Lee Pitcher, Head of Resilience Yorkshire Water said:

"Fin is our way of showing everyone that they can make a difference to save the sea, the creatures who live in it and our planet. How amazing to think that every time you use Fin, you are doing your bit to help save the planet."

Head down to Scarborough South Bay this summer and 'Do your bit' by feeding Fin.

Picture of Cllr Janet Jefferson feeding the Fin the Fish sculpture with a single use plastic bottle